Online MBA in Marketing

A flexible and all-encompassing route to job progression in the exciting subject of marketing is provided via an online MBA in marketing. This program offers students specialized courses in marketing strategies, consumer behavior, digital marketing, branding, and market research. It blends the ease of online study with the rigorousness of a standard MBA.

The curriculum gives students the business acumen and marketing knowledge necessary for leadership positions, highlighting the importance of earning an MBA with a marketing concentration in today’s cutthroat environment. The program includes specific marketing courses designed to meet modern difficulties in addition to classic MBA disciplines like finance, accounting, and strategic management.

Online MBA in Marketing: Overview

An online Master of Business Administration (MBA) program offers graduate-level instruction in a range of business administration specialties via online platforms. It is intended for professionals in the workforce or those who would rather have the flexibility of remote learning. Fundamental business courses like finance, accounting, marketing, operations management, human resources, and strategic management are often covered in online MBA programs.

Key Highlights of Online MBA in Marketing

Post Graduation
2 years
Graduation or Diploma. In some cases work experience is needed and in some cases work experience is not needed.
Direct/ Merit-based/ Entrance exam-based
Online classes and Learning Management System (LMS)
5 - 20 Lakhs
Finance, Marketing, Supply Chain Management, Human Resource Management
IIM Ahmedabad, IIM bangalore, IIM Kolkata, Amity University, SP Jain Pune, Manipal University
Marketing Manager, Brand Manager, Digital marketing manager, Product Manager, Market Research Analysts
9 - 15 LPA

Why Choose an Online MBA in Marketing?

Who is Eligible to Choose Online MBA in Marketing?

Duration of Online MBA in Marketing

Universities that Provide Online MBA Program in Marketing

1. Symbiosis Center for Distance Learning (SCDL):

Program: Post Graduate Diploma in Business Administration (PGDBA)

Area of expertise: marketing

Highlights: The strong distance learning programs offered by SCDL are well-known. Sales management, marketing research, and customer behavior are all included in the marketing specialization.


2. Amity University Online

Program: MBA

Area of expertise: Marketing and Sales

Highlights: Amity’s online MBA program is renowned for using cutting-edge e-learning tools and a thorough curriculum. The specialty in marketing

3. Manipal University Jaipur (Online)

Program: Online MBA

Area of expertise: Marketing

Highlights: Manipal University Jaipur provides an online MBA with a marketing concentration that includes courses in market research, strategic marketing, and digital marketing. The curriculum offers a flexible study schedule in addition to live online classes.

Topics Covered in Online MBA in Marketing

Semester 1
Semester 2
Management Concepts
Cost and Management Accounting
Business Environment
Consumer Behaviour
Quantitative Techniques in Management
Production and Operations Management
Managerial Economics
Advertising Management
Statistical Analysis and Operations Research
Human Resource Management
Managerial Communication
Accounting and Managerial Decisions
Financial Management
Marketing Management
Semester 3
Semester 4
Strategic Management
Management Information System
Entrepreneurship Development
Product and Brand Management
International Business
Sales and Distribution Management
Industrial Marketing
Integrated Marketing Communication
Retail Management
Logistics and Supply Chain Management
Total Quality Management
Service Marketing and CRM
Management Control Systems

Skills Needed for Online MBA in Marketing

Recommended Books for Online MBA in Marketing

Book Title
Author Name
Marketing Management
Philip Kotler and Kevin Lane Keller
Influence: The Psychology of Persuasion
Robert B. Cialdini
Building a StoryBrand: Clarify Your Message So Customers Will Listen
Donald Miller
Contagious: How to Build Word of Mouth in the Digital Age
Jonah Berger
Hooked: How to Build Habit-Forming Products
Nir Eyal
The Long Tail: Why the Future of Business is Selling Less of More
Chris Anderson

Application Procedure For The Online MBA In Marketing

Educational Expenses for an online MBA in Marketing

The cost of an online MBA in marketing in India can vary based on several variables, including the program’s duration, delivery method, and institution. Reputable online MBA schools in India typically charge between INR 9 lakhs and 15 lakhs or more in tuition during the program. Students can also budget for extra expenditures such as application fees, study materials, technological needs, and any possible lodging or travel charges for in-person components. Certain programs may provide financial assistance, scholarships, or opportunities for installment payments to assist students in covering the costs of their education. Before enrolling in an online MBA program, prospective students must conduct extensive research and take all financial factors into account.

Is Enrolling in this Online MBA Program Worthwhile?

Job Opportunities in the Online MBA in Marketing

Leading Employers for Online MBA in Marketing

Addmission Open for 2024

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Online Manipal University

Lovely Professional University

Andhra University

Sikkim Manipal  University

Recent News

Online Manipal University

Lovely Professional University

Andhra University

Sikkim Manipal  University